American casino operator MGM Resorts International has announced that the Las Vegas Raiders franchise of the National Football League (NFL) has followed the Detroit Lions and Denver Broncos in partnering with its BetMGM mobile-friendly sportsbetting service.
The Las Vegas-headquartered firm used an official Thursday press release to detail that the new alliance is an extension of an existing multi-year partnership and is to see its BetMGM innovation serve as the recently-relocated American football side’s official sportsbetting partner.
Enhanced exposure:
The iOS and Android-enabled BetMGM advance is operated by Roar Digital, which is a joint venture of MGM Resorts International and GVC Holdings, and offers sportsbetting aficionados in select American jurisdictions the ability to place wagers on a plethora of sports including the NFL. The pioneering resource is available to players in Nevada via a license held 7BALL CX by the giant MGM Grand Las Vegas property and will now be marketed towards fans of the Las Vegas Raiders via a range of electronic and land-based channels.
Proliferating partnership:
Bill Hornbuckle, President and Chief Executive Officer for MGM Resorts International, used the press release to pronounce that his firm inked a deal in January that saw it become the official gaming partner of the Las Vegas Raiders, which is to get its inaugural season in ‘The Silver State’ underway from Monday night. He additionally declared that this arrangement involves the side’s new 65,000-seat Allegiant Stadium featuring a private MGM Club offering ‘an ultra-exclusive game-viewing experience’ complete with a luxury lounge, a full-service bar and ‘upgraded stadium seating’.
Read a statement from Hornbuckle…
“All of us at MGM Resorts are proud to welcome the Raiders and the NFL to Las Vegas. We look forward to providing Raiders fans with a world-class sportsbetting and entertainment experience both in our BetMGM sportsbooks and digitally through the BetMGM mobile app.”